My creative practice is deeply aligned with my spirituality every project is an opportunity for me to connect with my heart.
My mission is helping others connect with their hearts
and find the creative within.
My experience spans from early-stage strategic planning to final prototyping with use of consistent visual design languages.
Focusing on branding, interface design, packaging, brand assets, marketing concepts, in-store experience and social media content.
Always focusing on on user-centered design methodologies.
Trend analysis through benchmarking and industry research.
Consistency check of graphics decisions under the brand guidelines.
I enjoy shaping concepts into wireframes and mockups that lead to intuitive user experiences. Creating personas, concepts, wireframes, user stories and user journeys.
UX Certification @Politecnico di Milano
I partner with the client to to turn challenges that elevate brand experiences, defining user interface, designing visual templates pixel perfect, prototypes and devising elegant solutions.
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